NAUGHTY OR NICE? 

To continue the 'Trains now on Uber' Buzz during the festive period we created a Naughty or Nice booth at London Waterloo to reward passengers with the highest Uber ratings. The best behaved passengers who made it onto the Nice list received free credit towards their train ride home for Christmas.

The public loved it, causing never-ending queues and we were pleasantly surprised to see a couple organic TikToks of the experience land on our FYP's.